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Omega Watches and Hoppers

Omega Watches and Hoppers

49 Market Place, was bought by Gerry Hopper in 1968 and in 1969 with the shop fully refurbished with the most modern of fittings, opens for business. But this was not the only big news to happen as Boston along with Hoppers the jewellers are chosen to be ‘The Independent Jewellers Face Of Omega Watches’

Which we are still to this day very proud that we were chosen. Below are a set of promotional pictures used by Omega in their advertising.

1

Mr Gerry Hopper with his Omega watch front window display

The Omega watch brand took pride of place at the very front of the window display where it stayed for a very long time. Today the front window has a rotation system so the different makes of watches we stock get to keep the front display looking fresh. From second hand prestige watches to Gucci, all watch brands get a turn!

2

Gerry Hopper reading through the Omega watch brochure

The watch display layout was designed with the help of Ron Rutt of Omega watches who also visited the shop every 3-4 weeks to help change the Omega display to keep it pristine and up to date. A service that has long been forgotten as company reps visit shops every 3-4 months instead!

3

Omega’s Ron Rutt’s watch display design still used today!

These promotional pictures were also used in 1969 for The Readers Digest. The two interior shots below have a selection of Omega watches being shown by Gerry Hopper which will now have some considerable value to them especially if the watch in the red Omega box turns out to be a solid 18ct gold Omega Constellation ‘Integral Line’ watch. The integral line Omega watches were the first in the world to have the bracelet integrated into the case design.

5

Gerry with a selection of Omega watches. Complete with customer ashtray!

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another interior shot note the picture which now hangs above office door!

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